Umani Ronchi - Michele Bernetti
Michele Bernetti, newly graduated from Ancona University with a degree in economics and back from an internship in London at the sales department of Umani Ronchi’s UK distributor. With input from university research centres, Massimo began to explore advanced vineyard and cellar management techniques, and to identify the best grape-growing sites. Michele began to play a bigger role and, looking beyond the borders of the region, initiated a fruitful collaboration with Giacomo Tachis, the creator of Solaia and Sassicaia, among other wines. In 1994, the partnership produced Pelago following an in-depth study of international varieties and how to integrate them into the local territory. Pelago won the International Wine Challenge in London. The title of Best Red Wine put Pelago on the front pages of the wine press all over the world. Shortly afterwards, Wine Enthusiast ranked Pelago among 1998’s top wines with a score of 97/100.
Today, Michele combines his wine and estate management duties with developing markets abroad. The upshot is that Umani Ronchi has grown from a regional label into an international brand. Yet it has not lost contact with its roots in the land, roots that it takes all over the world in Umani Ronchi’s finest wines.
In 2015, Michele was chosen as the Marche World Wine Ambassador for Expo Milano.
The Umani Ronchi story is one of ancient vines, land and people. Seasons waxing and waning. Harvests changing. Wines coming into being. The story began more than half a century ago at Cupramontana, in the heart of Verdicchio Classico country, and has spread further. Today Umani Ronchi is the wine estate owned by the Bianchi-Bernetti family, who since 1957 have been making superb-quality craft wines, coaxing the best out of the Verdicchio and Montepulciano that find their finest expression in Marche and Abruzzo.